Glossary

General

• Spotler Mail+ Agency account
• Spotler Mail+ Corporate account
• IP address
• Double opt-in
• Direct Mail campaign
• ALT text

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Account settings

• Two-factor authentication
• GDPR
• DMARC
• DKIM
• SPF

Campaigns

• Campaign step
• Trigger
• Automated email campaign

Mailings

• Open ratio
• Soft bounce
• Hard bounce
• CCTO
• CCTC
• CTR

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Messages and Webpages

• Web safe font
• Spam check
• Text version
• Read online / online version
• Snippet

Forms and Surveys

• Event planner
• Monitor question
• POST request

Images

• Save for web

Lists

• Static lists
• Quarantine
• Dynamic list
• Inactive contacts